Serious Content Variety and ROI with DD4T

By John Winter

At this year’s SDL Tridion Developer Summit (TDS), our co-founder Nickoli Roussakov presented alongside Todd Babbitt, Solutions Architect for our client Outsell.

Together they presented ‘Serious Content Variety and ROI with DD4T’ which ran through the following areas of an SDL Tridion / DD4T implementation:

  • The issues and various problem sets related to the centralized management of content assets.
  • The successful content delivery solution created by Outsell and Content Bloom including a thorough explanation of the approaches to a traditional Tridion Blueprint versus limited blueprint with taxonomy.
  • Use of GUI extension to manage tokens for dynamic replacement.
  • The productivity gains provided by the solution both externally and internally.

Thanks to Robert Curlette, you can now watch the presentations over on the TDS website.