Sitecore Symposium 2022: A Look back at the Session Tracks
By Lee Pittman
Sitecore Symposium 2022 has officially come and gone. And with that, I’m excited to share my thoughts on this year’s event. In a 4-part series, I’ll take a closer look at each of Symposium’s session tracks and dive into what they mean for your business.
But first, let’s take a quick look back at each track.
The first track, Shaping Your Digital Strategy, was particularly valuable for companies looking to optimize their digital presence and stay ahead of the ever-changing digital landscape. Some of the key topics discussed in this track included the importance of building and maintaining trust with your customers, data-driven decision-making, the advantages of embracing emerging technologies such as AI and blockchain, and strategies for maintaining a competitive edge in a rapidly changing market.
The opportunity that we have as brands in this moment today, is to lead with authenticity and be able to connect with customers in a more meaningful way. That’s how you mute the noise.
The second track, Maximizing Your DX Solutions, is focused on helping professionals understand how they can effectively implement Sitecore’s suite of digital experience solutions to drive real business outcomes. This included discussions around concepts such as user journey mapping and creating maintainable content models. Overall, given its emphasis on innovative ways to implement proven technology platforms, this session track was extremely pertinent for both marketing and business strategists, as well as more technically-minded developers.
Sitecore’s evolving end-to-end composable DXP gives brands the agility, speed, and flexibility they need to meet every moment across the customer journey with standout digital experiences.
Moving on to Delivering Technical Excellence, the third track gave attendees a deeper understanding of some of the nitty-gritty details behind Sitecore’s offerings. This included discussions around topics like managing technical debt and DevOps principles, all while providing actionable guidance on how they can best leverage Sitecore’s platform within their organization. Ultimately, professionals who attended this session track should have walked away feeling empowered with new knowledge that will help them make smarter decisions when it comes to designing and implementing robust digital experiences for their users.
Lastly, Connecting Your Composable Future rounded out the Symposium by exploring trends and opportunities in composability. Whether you’re a marketer looking for ways to create unique user experiences or a developer seeking guidance on how best to leverage microservices architectures, this final session track explored cutting-edge techniques that everyone working in digital creation should be aware of moving forward.
We believe in a future where brands can assemble a stack as unique as their business, as unique as their customer. They can meet the needs of today’s customers and exceed the expectations of tomorrow’s. You can plug and play functionality to create the digital experience stack that’s right for your business.
Now that we’ve taken a look at the Symposium as a whole, it’s time to turn our focus to each of its individual tracks. Stay tuned!
In the meantime, learn more about our partnership and Sitecore services.
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